Croatian Design Exibition 2324
At the Croatian Design Biennale, Regular presented a selection of recent projects. Two of them ,Artisan - total design and the Nila chair, received special recognitions for their conceptual clarity and refined execution. About the projects:
The project is the culmination of a 14-year collaboration with Artisan, which has grown into a global brand. New materials for the presentation of the company and its products have been developed. Renders of all products were created on a neutral background to ensure that all items within the collection are harmonized into a uniform whole.
For the purposes of exhibiting at international fairs, products, a website, graphic materials, and stands were developed. The coordinated visual language of the stands and settings is aimed at presenting the beauty of the products. The challenge was to create a space that retains the impression of a gallery while simultaneously providing the warmth of a living space.
The Nila chair is a reinterpretation of the traditional typology of upholstered armchairs. The sturdy frame and armrests shaped like almonds create an archetypal impression, while the soft transitions and visual lightness contribute to its modern appearance. The Nila chair reflects a technological manufacturing process that combines 5-axis CNC technology with the careful craftsmanship of experienced artisans.
